Why can’t Bluegreen Vacations leave well enough alone?
Read through the hundreds of official complaints against Bluegreen and the answer becomes clear.
There’s no money in it!
Or, rather, there’s not enough money in it.
Time and time again, customers who were sweet on their timeshares turn sour after Bluegreen cajoles them into changing from their traditional timeshare to Bluegreen’s complaint-plagued points system.
The result: more money for Bluegreen, less satisfaction for owners like Stephen. As Stephen reported to the Better Business Bureau, he went from feeling like a valued customer to someone whose treatment at the hands of Bluegreenwas “unreal.”
“Almost 20 years ago, we had purchased a timeshare with Bluegreen. Every year, we would go to the Daytona 500 and stay in our unit.”
Nearly two decades of timeshare bliss!
Until Bluegreen wanted to make a change.
“Last year, we were offered a free trip to Las Vegas to attend the NASCAR race, which would include a free room, as well as a welcome party, suite at the race and a meet-and-greet with a driver.”
“As huge NASCAR fans, which was a dream come true, and we felt honored that Bluegreen would recognize our loyalty in this way.”
Who wouldn’t want loyalty rewarded like that?
Well, Bluegreen, for one.
Because rewarding loyalty really wasn’t what Bluegreen had in mind.
“However, this was really just a bait-and-switch tactic that resulted in us being forced into a 5-hour high pressure sales presentation where we were force into converting our ownership to a point-based membership that is completely unusable!”
Twenty years of goodwill gone – in just five hours.
And for what?
“Over the course of this loan, we will be paying almost $100,000 for something that will get us nothing in return.”
Oh. That’s right.
Money.
One hundred thousand dollars of it – all from Stephen.
“I cannot believe that any company would treat any customer in this way, but especially not ones they have labelled as ‘valued.’”
“They are unreal!!”
We’re with you Stephen.
It’s unreal…and unbelievable that any company should be rewarded for treating customers this way.
It’s time Bluegreen president and CEO Alan Levan had a reality check. Let’s email him at
alan.levan@bluegreenvacations.com and tell him it’s time Bluegreen provided more value to its owners, not more debt.
We should also find out whether Jason Gamel, the President and CEO of the American Resort Development Association (ARDA), which represents the timeshare industry in Washington, DC, thinks this is any way to “reward” loyal customers like Stephen. Email Jason at jgamel@arda.org and ask if Bluegreen’s unbelievable behavior is something that should be rewarded.
How does your timeshare company reward your loyalty? If it’s like Bluegreen, use this list of timeshare VIPs published by ARDA to give your company’s leaders a reality check of their own.
Has your timeshare experience been unreal? Share it with us at info@timesharefacts.com
PS: Follow us on social media. Twitter Facebook Instagram