It’s a funny thing about Capital Vacations. 
 
They put in a lot of effort just to avoid the word “timeshare.”
 
Spend some time on the Capital Vacations website and you’ll see what we mean.
 
You don’t book a timeshare…it’s a “destination.”
 
They don’t manage timeshares…they run “resorts.”
 
They don’t sell you a timeshare…you join the “Capital Vacations Club.”
 
Destination…resort…club…
 
…those are all words Capital Vacations prefers.
 
And now, thanks to Benjamin, we know there’s another word they like to use: CULT!
 
We’re not kidding! 
 
Benjamin told us all about it in the complaint he filed against Capital Vacations with the Better Business Bureau.
 
“As if owning a timeshare with Capital Vacations wasn’t bad enough, their customer service takes the cake. I have never spoken to someone more rude and unprofessional.”
 
“Today Capital Vacations called me to collect a large payment and bribed me with rewards for doing so, and as soon as I told the lady I wanted to cancel my timeshare, she started laughing and mocking me.”
 
Mocking?!!
 
Sounds like Capital Vacations prefers “ridicule” to “customer service.”
 
“At the end of the call she was still laughing and told me good luck and that I was basically stuck in this timeshare like a cult.” 
 
You read that right… 
 
…the Capital Vacations rep said… “like a cult.”
 
A cult!  You know, like an organization that uses manipulation to suck you in and makes it very difficult to leave the premises under your own free will.
 
Come to think of it…
 
“We have never used our timeshare and were under the impression that we’d be staying at nice resorts.”
 
Just like it says on the website.
 
“Upon further investigation, we realized that we’d be staying in a regular hotel room.” 
 
“This was a total misrepresentation, and we were lied to.”
 
Benjamin has another word he prefers to describe the customer service experience at Capital Vacations.
 
“It doesn’t surprise me that the service rep was so unprofessional after being scammed.”
 
 “Misrepresented” … “scammed” … “lied to” … “cult.” 
 
These seem like more realistic words to substitute for “timeshare.”
 
We wonder if Travis Bary, the co-president of Capital Vacations, would agree. Let’s email him at tbary@capitalvacations.com and ask if Benjamin’s preferred words align with his.
 
Let’s also find out which words Jason Gamel prefers to use when describing the so-called customer service at Capital Vacations. Jason is the president and CEO of the American Resort Development Association (ARDA), whichrepresents timeshare companies in Washington, DC. You can email him at jgamel@arda.org and ask.
 
It would also be interesting to know how Kenneth McKelvey would choose to describe Benjamin’s treatment. Kenneth is the chairman of ARDA’s Resort Owners Coalition, which claims to represent timeshare owners, AND an executive consultant to Capital Vacations. Let’s send him an email at consumer@arda-roc.org and find out.
 
Have some choice words to share with your timeshare company’s leaders? Use this list of ARDA VIPs to contact them.
 
Is getting out of your timeshare as difficult as getting out of cult? Let us know at info@timesharefacts.com. 
 
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