“With the benefit of 20/20 hindsight…”
“In the clear light of day…”
“In retrospect, I can see…”
It’s interesting how many phrases that express “buyer’s remorse” refer to sight.
And we’ve come across a lot of buyer’s remorse when it comes to Hilton Grand Vacations.
But when you read the actual complaints, you realize it’s not what people can or cannot see during a Hilton sales pitch that matters – it’s what they hear.
After all, nothing in the sales contract (even if owners were given enough time to read it) guarantees that a timeshare will be a good investment – it’s the Hilton sales agents who tell buyers that.
Here’s just one example of what we found in the Better Business Bureau files.
“We are writing today to express concerns with our Hilton Grand Vacations timeshare membership.”
“We are supposed to be paying over $5,000 a year for this timeshare which we are completely dissatisfied with.”
“We were led to believe that this was going to be a great investment. But that is not the case.”
It’s just what the Hilton sales representative told them.
“We were told that it would increase in value like real estate, but that is not true either.”
Something else their Hilton agent said.
“We were also told that we could rent this out and use it as an Air B&B, but again, that’s a lie.”
Seems like they were told a trifecta of lies – and why?
“All of these lies were told by our sales representatives, and they ultimately influenced us to make the decision to purchase in the first place.”
Because that’s how Hilton got them to buy.
“We feel misled and flat-out lied to.”
Because you were!
“We do not want this membership any longer and, quite frankly, do not want to be associated with this company anymore.”
Well, that can’t be anything the folks at Hilton want to hear.
Take Mark Wang, the CEO of Hilton Grand Vacations. He’s responsible for how his sales agents go about their business. We wonder if he’ll tell them to stop hurting the Hilton brand. Let’s email him at mark.wang@hgv.com and find out.
It’s even worse news for Chris Nassetta, President and CEO of Hilton Worldwide, who is responsible for promoting Hilton’s global brand. We wonder how he feels about the damage that Mark Wang’s agents are doing to Hilton’s worldwide reputation. Let’s ask him by emailing christopher.nassetta@hilton.com.
Does Jason Gamel, the President and CEO of the American Resort Development Association (ARDA), the trade association that represents the timeshare industry in Washington, DC, likes what he’s hearing about Hilton? Email him at jgamel@arda.org and ask.
Did you hear something at your company’s sales pitch that wasn’t true? Use this list of ARDA VIPs to ask your company’s leaders what they are going to do about it.
What lies did your timeshare company use to get you to buy? Let us know at info@timesharefacts.com
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